Previous Article Next Article Councils say pay is only solution to staffing crisisOn 30 May 2001 in Personnel Today Comments are closed. The public sector’s recruitment and retention crisis has prompted all thepolitical parties to promise ambitious increases in funding. But the promises have left local government feeling like a poor relation,and HR professionals in the sector want to see definite increases in payscales. Terry Gorman, assistant chief executive of personnel and corporate servicesat Nottinghamshire County Council, said, “We are having difficulties inrecruiting and this will only get worse, especially in competitive areas of thecountry such as the South East. Extra pay is needed to attract staff to localgovernment.” Adrian Pritchard, county officer of personnel at Suffolk County Council,agrees. He said, “I would like to see real pay negotiations across thepublic sector. The Government is involved in teachers’ and doctors’ pay talks,but local government has to fend for itself.” The sensitive issue of performance-related pay will have to be considered.”Performance pay has already started with teachers and the NHS, and Ibelieve it will move over to local government – it is fitting, as there is atargets culture,” said Gorman. Many do not believe an increase in funding is the only answer. Socpopresident Keith Handley said, “Whichever party is returned to power, weneed more support to provide a better image for local authorities. “Many authorities are really struggling with recruitment issues, and thegenerally poor image of local government being constantly under siege fromcentral government does not help.” Gorman agrees, saying, “We need to be packaged and promoted better toattract younger workers. This should be done by government ministers promotingthe hard work that is being done in the public sector, instead of continuallyknocking us.” The sector is also keen to see the next government address the issue of afixed retirement age to enable the recruitment of experienced staff. Gorman said, “The retirement age was set when life expectancy was 10years less than its is now. Pensions should be flexible and allow older peopleto work part-time. Changing it would help address the recruitment issue thatlocal government has now, although I still believe we need to concentrate onre-branding to attract the younger worker.” By Paul Nelson Labour’s promise to the public sector– Increase education spending by more than 5 per cent each year for the nextthree years– Increase health spending by an average of 6 per cent each year for thenext three years– Increase police spending by an extra £1.6bn a year by 2003– Use a £400m reward fund for local government in return for signing up to cleartargets to improve local services Related posts:No related photos.
By William Terry KelleyUniversity ofGeorgiaThe cool nights of autumn have brought fresh apples to the fruitstand and the smell of new-crop peanuts boiling in the kettle. Atrip to the pumpkin patch can’t be far behind.It’s the time of year when neighbors, businesses and churches areall competing for the most elegant fall display. Whether it’s fora fall festival, an advertisement or just the front yard,pumpkins are almost always the centerpiece of any fallarrangement.Take a choice pumpkin selection, add a few shocks of corn, a baleof hay, some ears of multicolored corn, a gourd or two and youcould be the envy of the neighborhood.ChoicesBut just what makes the perfect blend? There are many choices inpumpkins today. From the traditional orange to white, red, yellowand even blue, there are a multitude of sizes, shapes and colorsto pick from.Let’s start with the standard orange. Even among those you haveeverything from minis the size of a tennis ball up to giantstwice as big as a No. 10 washtub.Somewhere in between lies the traditional jack-o’-lantern sizethat’s probably still the most popular.But what about color? You can pick from the deep burnt orange ofa “Magic Lantern” to the light orange of an “OldZeb’s.” If you’re thinking jack-o’-lantern, staying in the 8-to 20-pound range might be wise.”Mini” is a relative term, as many people consider anything under5 pounds to be miniature. However, true minis weigh probably apound or less.”Gold Dust” and “Jack-Be-Little” are just two ofthe mini choices in orange. “Cannonball,” “Ironman”and “Li’l Ironsides” can get you into the 2- to 5-poundrange. If you’re going for girth, “Prizewinner” is afavorite orange pumpkin with a mixture of size with pleasingshape and color.MoreOK, so what about these other colors?Well, white has been around for quite sometime. The traditional”Lumina” variety is the standard that goes 5 to 12 pounds.”Cotton Candy” is another of similar size. If you’relooking for a mini, “Baby Boo” is the ticket. This yearfor the first time, you can even go on the giant end. One of thenewest pumpkins on the market is “Full Moon,” awhite-skinned variety that can easily top 80 pounds.But did you say blue?Yes, indeed. “Jarrahdale” is a grayish blue pumpkin that’sdeeply ribbed and somewhat flat. Despite its unique outsidecolor, it’s just as orange as any jack-o’-lantern on the inside.Most of the white varieties are orange on the inside, too.Many others are out there.”Li’l Pump-Ke-Mon” and “Hooligan” are striped ministhat are quite attractive.”Fairytale” and “Cinderella” are flat, scallopedvarieties with glossy skin in buckskin and deep orange.”Red Eye” is just that, almost red. It has veins of whiterunning through the red background.”One Too Many” is just the opposite color scheme.So, whatever your taste, there’s a pumpkin for you in the patch.Look around for some of these. Your display could be theconversation piece of the community.(Terry Kelley is a Cooperative Extension horticulturist withthe University of Georgia College of Agricultural andEnvironmental Sciences.)
Mission Statement…Positioning Statement…Tag Line…Core Values…These branding efforts emanate from within an organization and form the foundation of the organization’s public image. Successful branding is an outward reflection of the internal messaging and vice versa.Imagine how disingenuous an organization would appear if outwardly it attached its name to that which is incongruent with its espoused values, mission, and positioning.To what do you attach your brand?The nation’s oldest, continuous academic quiz competition is embarking on its 70th season. Hi-Q began in 1948 as a high school radio quiz program founded and sponsored by Scott Paper, which was based outside Philadelphia, PA. After a generation or so and a few adjustments to the program’s format, Scott Paper brought the high school program to its hub cities around the country.When Scott Paper announced its sale to Kimberly-Clark, the future of this outlet for scholastically astute teenagers was uncertain, but several organizations immediately seized the opportunity to serve their respective communities by keeping Hi-Q alive. In the program’s birthplace, Delaware County, Pennsylvania, Franklin Mint Federal Credit Union (FMFCU) stepped up to help fund Delco Hi-Q, keeping the academic sport viable in 21 high schools.Steeped in financial literacy initiatives, “leading with education” was at the forefront of FMFCU’s community service. CEO John D. Unangst saw sponsoring Delco Hi-Q as a natural progression of the CU’s outreach. In 2006, FMFCU went all-in and began co-managing the program with the Delaware County Intermediate Unit, which included raising funds to support Delco Hi-Q by forging relationships with organizations that shared their vision for bolstering education in the community.Today, Hi-Q is played in four states. Three of the four programs are sponsored by community financial institutions. Like FMFCU in Pennsylvania, New Horizons Credit Union attached its name to Hi-Q in Mobile, Alabama and Farmers & Merchants Bank & Trust funds Hi-Q in Marinette, Wisconsin. Monroe Public Schools runs Hi-Q in Washington.The ROI for these supporting organizations is immeasurable. In the words of Ben Franklin, “an investment in knowledge pays the best dividends.”Internally, the message employees see and hear is that their employer walks the talk. The public message is, “we support our community.” The effort is congruent, it’s genuine, and it’s salable because more than a mere PR campaign, championing education makes a tangible, lasting impact on communities.Consider the consequences when deciding to what your organization will attach its brand and reputation. 24SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Lorraine Ranalli Lorraine Ranalli is Chief Storyteller & Communications Director, as well as published author. Her most recent work, Impact: Deliver Effective, Meaningful, and Memorable Presentations, is a pocket book of public … Web: LorraineRanalli.com Details